Dear Pants Manufacturers of pants,
You are missing a big market. The womenâ€™s fitness market. My fitness league of ladies and I have one simple need.Â We need to be able to buy pants to that FIT!!!Â Yes, most days I wear sweatpants and sneakers, but on the days I do need to dress up Iâ€™m left stranded. These days I walk into most womenâ€™s clothing stores and yes I see different cuts, but 80% of them are straight through hip and thigh, skinny though hip. Iâ€™m grateful they have different cuts, but 90% of the inventory is not â€œcurvyâ€ they assume most of us are cardio queens and donâ€™t hit the iron!!
Us fitness ladies, we need pants that cover our J.LOs without leaving a gap in the back and pant legs wide enough to fit our quad sweeps. Are we asking for the world? I thought working hard in the gym would leave me cheering me in the dressing room, but with limited pants choices Iâ€™m reduced to tears and frustration in the dressing room.
Instead of making just pointing at the poop on the carpet Iâ€™m going to give you some suggestions. Men have athletic cuts, but nothing for us ladies. The designer who can answer this missed market, would make a fortune. Fitness women need pant legs that supports us dead lifting or squatting a small child.Â So.. the label should read generous through hip and butt area.Â Iâ€™d also put some stretch into those pants this would really make us fitness girls feel sexy and sporty at the same time.
Here is where I press my luck.Â Iâ€™d also like to see an athletic cut shirt. Many of you see fitness girls wearing tank tops. Itâ€™s not because we hot or showing off. Itâ€™s because we canâ€™t find shirts to fit our shoulders or biceps without looking like the hulk busting out of his clothes.Â Just like men, ladies need athletic cut shirts to give us a little breathing room in those areas.
I canâ€™t be the only fitness minded women who thinks like this. If you are struggling like I am, leave me a comment below. If youâ€™ve found a designer whoâ€™s clothing takes fitness bodies in mind please leave me a comment below. Iâ€™d also love to hear from a designer. Is what Iâ€™m asking for really difficult? Is the market not big enough?